SAP Media Worldwide Ltd. publishes monthly magazine for Indian Photography Industry
 
 

Past Issue : January 2009

 

In this Issue

Pro Profile: Mario Testino
21 Things you should know about Fashion Photography
21 Things you should know about Landscape Photography
Shoot My City: Goa
Travel Feature: Jaismer: the Golden City
 
 
 
 
 

Pro Profile: Mario Testino

Mario Testino is a man whose high-glamour fashion photographs grace the best glossy magazines. For the past 32 years Testino has been creating some of fashion's sexiest and chicest images. His work ranges from straight fashion shoots to celebrity portraiture and appears in magazines from The Face to Vogue. Mario Testino was responsible for the now famous shoot with Diana, Princess of Wales for Vanity Fair, showing her relaxed and happy again after years of emotional turmoil. "There were two things that made those photographs. One, that I was lucky to have been asked to photograph her at that moment in her life," he says simply, "and two, I was lucky that we hit it off."

 
 
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21 Things you should know about Fashion Photography

We see fashion images everywhere - on television advertisements, in magazines, and on the fashion shows. They are the good-looking men and women who pose to display the latest styles from the hottest fashion designers. These are the fashion models of today and tomorrow, and the subject of high fashion photography. It is through photography that these models and fashionable clothing are brought to the public's attention. Therefore, these photographs must be taken with a certain level of precision and a special attention to color, style, and lighting composition. Learning a few key fashion photography tips will help to make this possible.

 
 
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21 Things you should know about Landscape Photography

If you think you could make some good landscape pictures by pointing your camera towards a landmass during your outdoor trips, you could not be further from being wrong. There is more to Landscape photography than taking your camera to the nearest pretty mountain. Generic techniques in landscape photography yield generic results. And such sights are easily recognizable by ordinary folks as dull. So we tell you how you can start getting pictures that will make people stand up and take notice.

 
 
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Shoot My City: Goa

Famously known as "Pearl of the Orient" and a "Tourist Paradise", the state of Goa was liberated by the Indian Army from Portuguese colonisation on December 19, 1961 and became an Union Territory. On May 30, 1987, Goa was conferred statehood and became the 25th state of the Indian Republic. Goa has been the meeting point of races, religions and cultures from the East and West for many centuries. It has a multi-hued and distinctive lifestyle that is quite different from the rest of India.

 
 
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Travel Feature: Jaismer: the Golden City

The resonant sound of the brass bell chiming in a typical Indian railway station woke me up on the wee hours of a wintery November morning. I peeped out of the air-conditioned coach, amazed to see the signpost read Jaisalmer! without the exclamation mark mind you. I didn't expect the train to reach the destination at 4.30 AM. Surprisingly it took just 5 hours for us to reach from Jodhpur to Jaisalmer. We stepped out of the train a bit drowsily but the joyful face of a driver, waiting to escort us to the hotel cheered us up. After Jodhpur we were here to explore one more city of Rajasthan- The land of sun, sand, countless colours, poignant folklores, demure women in vibrant veils and men in multihued turbans, of a glorious past and a present in resonant heritage and culture. Yes, we had finally arrived in the Golden City of Rajasthan! And indeed the city of Jaisalmer is Golden! It is known as the 'Golden City' because the Jaisalmer fort and its bordering town are constructed with the golden coloured sandstone from the region. This sand stone castle is on a hill in the middle of the desert close to it's border with Pakistan. The sight looks like a movie setting. We were brought to a small hotel not far from the station and within a few moments we were sipping our masala teas, listening to Rajasthani music in our room with a traditional Rajasthani décor.

 
 
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