SAP Media Worldwide Ltd. publishes monthly magazine for Indian Photography Industry
 
 

Past Issue : December 2013

 

In this Issue

Fujifilm India launches the FUJINON XF 23 mm F1.4 R
ADVANCED DSLR SHOOTOUT
FIXED FOCAL LENGTH LENS SHOOTOUT
The Digital Master
Soulful Seoul
Black and White photography basics
The Photographers Guide to Instagram
Vanishing Point
Make fonts count
Nikon Coolpix P7800
 
 
 
 
 

Fujifilm India launches the FUJINON XF 23 mm F1.4 R

FUJIFILM India has announced the launch of the FUJINON XF23mmF1.4 R lens for Fujifilm Interchangeable lens cameras. With a focal length equivalent to 35mm in the 35mm format, the FUJINON XF23mmF1.4 R is suitable for a wide range of applications including portraits and landscapes, as well as more general photography. The maximum aperture of f/1.4 allows one to shoot hand-held in low-light conditions, and it said to create beautiful bokeh for artistic images. These advanced optical engineering techniques combine to deliver full-frame sensor resolution and noise level performance in the detailed APS-C sized X-Trans CMOS sensor in Fujifilm X-mount cameras. Rohit Pandit, EVP, Sales and Marketing said, "With an appropriate mix of wide, telephoto – block and zoom lenses, I am happy that our range is expanding to meet the demands of discerning X Series professionals.”

 
 
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ADVANCED DSLR SHOOTOUT

While full-frame compact cameras and mirrorless full-frame sensor cameras have been sporadically entering the market as of 2013, DSLRs still have an edge over them. Compact digital cameras and mirrorless cameras don’t quite perform like a professional DSLR when it comes to action, wildlife, sports and other photography that might require a high burst rate (frames per second) and a faster, more responsive performance. Our professional DSLR shootout last year had two segments. One had entry level full-frame DSLRs pitted against each other, and the other had the more advanced fullframe Nikon D4 and the Canon EOS-1DX pitted against each other. Since there aren’t any new advanced DSLRs in the market, we’ve excluded the advanced professional DSLR segment. For the shootout, we tried to keep things fair and simple. We gauged the cameras on parameters like colour reproduction, image quality, ISO performance, and overall value for money. Our contenders for the advanced DSLR shootout are the Canon EOS 6D and the Nikon D610, both lightweight full-frame cameras.

 
 
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FIXED FOCAL LENGTH LENS SHOOTOUT

DSLR CAMERA LENSES

This year, for the fi xed focal length lens shootout, we called in for the best lenses in the 35mm category. 35mm lenses are probably next in line, in terms of popular appeal, after the 50mm, which many will agree, is indispensible to any photographer’s arsenal, perhaps because it’s closest to what your eye can see. 35mm lenses too are very popular with photographers shooting street and documentary style photography, as they are very versatile, especially in low-light scenarios. Also the focal length provides for an angle of view that lends itself well to the said style. 35mm lenses yield a slightly wider angle of view than what your eye can normally see when used with a full-frame digital SLR. As contenders, we= have the Canon EF 35mm f/1.4L USM, the AF-S Nikkor 35mm f/1.4G, and the Zeiss Distagon T* 1,4/35 (Canon mount) for the shootout.

MIRRORLESS CAMERA LENSES SHOOTOUT

Narrowing on the contenders for the fixed focal length lens shootout for mirrorless cameras was a tough job, as we had to deal with lenses from the different manufacturers with different focal lengths. We evaluated the lenses across parameters like build quality, picture quality, colour reproduction, distortion, chromatic aberration and value for money for the benefit of our readers.

 
 
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The Digital Master

Hailed as the pioneer in the art and science of digital photography, American photographer Vincent Versace is recognized internationally for his work. He is one of the few photographers who are not just creative but also wellgrounded in the technical side of the art. He was recently in India, for a series of photography workshops organised by Tumbhi in Banaras and Mumbai. During his visit, we had a chance to catch up with the master, and learn the secrets behind his success. Vincent Versace’s first tryst with photography was when he was barely six years old. His uncle Frank, a wedding photographer, when babysitting Vincent, made him take his first trip to the dark room to develop prints. And since that day, Vincent has been hooked. Soon he started saving up for his first camera, and when he was barely 9 years old, he had a picture published in a local newspaper for which he was paid $50. He took up photography in high school, and at 15, when he shot a picture of the waterfalls in the Smokey Mountains, he knew he wanted to be a photographer. 

 
 
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Soulful Seoul

Every once in a while, if we’re lucky, we visit international destinations for ‘Shoot My City’. And this month we happen to be quite fortunate, as we got a chance to visit Seoul. Seoul is in every sense the soul of South Korea, and is truly a global megacity. our trip, to begin with, wasn’t a deliberate one, and we didn’t really have time for a ‘Shoot My City’ article. But despite time constraints, we did manage to go around a bit to get you an eyeful of Seoul. Mumbai pretty much skips autumn and winter altogether. We move from a brilliant monsoon, quite possibly the best season in Mumbai (though some will disagree), to an apology of a winter. And then the summer hits. Summers in Mumbai are largely unbearable, unless you’re the kind that likes being in an air-conditioned room all season long, and get out only at night when it cools down a bit. With the exception of school children who’re oblivious to the weather, I doubt anyone is happy about summer in Mumbai. 

 
 
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Black and White photography basics

Colour photography became commonplace by the 1960s, and yet, black and white photography had not disappeared, and wasn’t seen as inferior, or as a limitation. The loss of colour helps focus attention on other important graphic elements like line, shape, form and texture. Without the distractions of colour, your eye is automatically drawn to recognise the individuality and uniqueness of the subject. Here are  few tips that could help you with your black and white photography. Shooting black and white as opposed to colour calls for a shift in your way of seeing and a change in your graphic priorities in the composition of an image. Without colour, irrespective of the content, your images depend on the compositional elements of line, shape, form, and texture, besides the various tones between dark and light. You can choose to emphasise one of these elements, as a photographer. How you use edges and lines to divide your frame and interact with each other and guide the viewer’s eye is where your skill as a photographer comes in. Attention to the form and shape of your subject is important. The form of an object is essentially a three dimensional quality, unlike the object’s shape, which is a two dimensional quality.

 
 
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The Photographers Guide to Instagram

With 130 million users around the world, Instagram is no foreign word to anyone who has a Smartphone. This photo-app has become pretty much everyone’s go-to camera, helping even a layman channel his inner photographer. But I  it possible to click professional photographs with Instagram? Yes, read on to find out how, and get the full low-down on Instagram. While Instagram does not give you advanced DSLR options like aperture, shutter speed, white balance and the like, there are other tips, tricks and techniques a photographer can put to use to make their Instagram pictures look professional. We have seen endless cliché shots of meals, coffee mugs and bathroom-selfies on Instagram. Now, it’s time for you to go out and choose more interesting subjects. Instagram can best document your daily life, so whether it’s your everyday commute on the busy local trains or a visit to the local market, the city is bustling with ample photographic opportunities for you. If you’re on a vacation, shooting an imposing historical structure is interesting, but take it to the next-level, look out for architectural details that represent the culture. Explore the narrow lanes and shoot intriguing local landmarks and try to capture the essence of the city.

 
 
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Vanishing Point

By the term "Vanishing Point” any photographer or designer would guess that it refers to perspective. For this month’s Photoshop tutorial we are going to take you through a few basic steps on how to use the Vanishing Point filter. This tutorial will help you master the basics of creating a perspective on any image. We noted that many of our readers had an issue in achieving a perfect result in getting the right perspective on to an image while editing. This filter is effective when you want to implement an image onto the image with a vanishing point. 

 
 
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Make fonts count

Be it for web or photographs, fonts have a unique way of highlighting and complementing the message on any graphic. In this article, we are going to show how to take advantage of using fonts, but in a creative way. Many of us love photographs that stand out in delivering a message and fonts help describe information in detail. What we plan to do is, take a simple photo and add a specified font to the image. The reason behind this exercise is to highlight how fonts can be used to creatively. If you are considering in moving away from the usual method of presenting a photograph, then this article might strike your interest. It is quite a simple process, with no complications involved. However, there are a few tips that need to be considered before and while creating an image along with a font.

 
 
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Nikon Coolpix P7800

I believe the job of a reviewer is not to provide details about what is good or great about the product but to highlight its shortcomings, especially considering the space constraints with content. So when I decided to review the Nikon P7800, I wanted to focus on what made my process of using the camera cumbersome, rather than speak about the quality that Nikon products are known to deliver. Let’s be honest, being one of the foremost brands in the imaging industry it is pretty much a given that the P7800 will deliver the image quality and performance that it’s expected to. So let us put it through the paces to see how it performs.

owever, there are a few tips that need to be considered before and while creating an image along with a font.

 

 
 
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