SAP Media Worldwide Ltd. publishes monthly magazine for Indian Photography Industry
 
 

Past Issue : April 2013

 

In this Issue

Epson’s projectors for home, business and education segments
Nikon unveils DX- format D7100
Samsung Forum 2013
Canon announces its foray into in-studio printing
Off-Beat Fashion
The adventure never ends
10 things you should know about your DSLR
How to sell your photographs
Drop it like it’s hot
Golden Hours
Nikon D7100
 
 
 
 
 

Epson’s projectors for home, business and education segments

Epson has announced the launch of six new projectors targeted at home, education and Business segment. New short throw, interactive and 3D projectors have been introduced that include: 

• The EB-421i/431i/426Wi/436Wi: The newly launched EB series projectors with Epson 3LCD technology offer high image quality with interactive functions. 

• The EH-TW550: An affordable 3D home theatre projector that features 720P HD. 

• The EB-W16SK: Epson’s first 3D projector for educational and business users, it is a passive 3D model composed of two stacked projectors. Speaking at the launch, Harish A.K, Business Head - Visual Instrument at Epson India said, "The new projectors launched for the home, business and education segments have been designed taking performace, innovation and functionality as the three key parameters for a wide range of end consumers.”

 
 
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Nikon unveils DX- format D7100

Nikon India recently announced the much awaited DX-format D7100 digital SLR camera. The camera is equipped with advanced features like the 51-point AF system, and a cross-type sensor has been adopted for the 15 most frequently used focus points at the centre of the frame. The crosstype centre focus point is functional and compatible with lenses with a maximum aperture of f/8. The D7100 is also equipped with a new crop image area, 1.3x DX crop, which increases the angle of view by approximately 1.3x compared to the standard DX-format viewing angle. The camera also boasts of a DX-format CMOS sensor of 24.1 megapixels and the EXPEED 3 imageprocessing engine.

 
 
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Samsung Forum 2013

Samsung has made its forum an annual affair to launch its array of products in the region. While they launched some great products in various segments, there seemed to be a larger focus on imaging this year. Aligning with the theme of "SMART” the manufacturer introduced the newest edition in its NX range; the NX300. The camera was also complemented with the launch of a 45mm f1.8 2D/3D lens, the first one-lens 3D system for a consumer camera, capable of capturing both still pictures and full 1080p HD video. This new lens opens up an exciting world of 3D imaging possibilities and makes the Samsung NX Series the only interchangeable lens camera supporting both 3D stills and 3D movies. Central to the NX300’s imaging performance is its 20.3 megapixel APS-C CMOS sensor. A newly designed Hybrid Auto Focus (AF) system delivers fast and accurate phase and contrast detection. The camera features 1/6000 second shutter speed and 8.6fps continuous shooting mode. Also, the camera is equipped with Samsung’s DRIMe IV imaging engine. Support for full 1080p HD video capture in both 2D and 3D – when combined with Samsung’s 45mm f1.8 2D/3D lens – is also available through the DRIMe IV engine capabilities.

 
 
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Canon announces its foray into in-studio printing

Canon India. recently announced the launch of an all-new series of printers for in-studio photo printing namely Pixma Pro-1, Pixma Pro-10 and Pixma Pro-100. The Canon Pixma Pro series aims to augment the quality of professional photo printing in India and help the company achieve a dominant status in the market. Speaking on this occasion Kazutada Kobayashi, President and CEO, Canon India said, "India is one of the most crucial markets in the APAC region for Canon. With a large number of growing avid photographers, we believe the Pixma Pro series will be an innovative solution for photographers’ needs. Commenting on the launch, Dr. Alok Bharadwaj, Executive Vice President Canon India, also added, "India has over 10,000 professional photographers and half of them are Canon users. Over several years we have been addressing their strong needs for photo capturing equipments and accessories in the Indian market. With our domain expertise we have witnessed a strong requirement for ultra high quality fine art prints and the rise of new domain called ‘in-studio’ printing. We are delighted to enter into this domain which is estimated to be over 50 crores in size by 2013. We would target 50% of this in the year 2013.”

 
 
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Off-Beat Fashion

This month I am going to discuss a topic which I am quite interested in as well as passionate about; shooting off-beat fashion images. Moreover, I find that it makes me tremendously happy to find myself with continual photographic projects demanding me to shoot images slightly off the trodden path. The pursuit of an unusual fashion image – something which is at least a little different from the regular photographs - is at the core of who I am as an artist. The frustration for a photographer like me is twofold, though. One, most paying clients are not looking for you to get overly creative (no matter how much I wish they would), which leads to the second one; any real testing, experimentation or getting out of the box has to be kept for your personal time, which can be quite a precious thing if you’re running a photography business. I eventually end up squeezing in something a little different at the time of breaks during a commercial shoot, or at the end of it.

 
 
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The adventure never ends

He travels to some of the tallest summits, dives into the deepest seas and braves the feistiest snow storms, to capture rare, visually dynamic scenes and document adventures as they unfold before him, quite literally. And, all of this for a living! Meet Corey Rich, 36, from Lake Tahoe in Sierra Nevada, United states, a passionate, extremely talented, hard working and endearingly humble adventure photographer as Asian Photography speaks to him this month about what he does best. He first went rock climbing when he was 13 and fell completely in love with the sport. To document his adventures and make them believable for his playmates, he soon started taking his father’s camera on these escapades. At that moment in time, 13 year old Corey Rich started harbouring two parallel passions in life; one, being outside and being an adventurer and two, documenting his weekend adventures with a camera. 24 years later, those are still the two loves of his life.

 
 
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10 things you should know about your DSLR

We’ve covered most of the basics of digital photography in our magazine before. However, a recap of all the important terminology is in order, especially for those of you starting out with a DSLR or even a regular digital camera as a hobby or as a professional. 

 
 
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How to sell your photographs

No matter how competent a photographer you are, most of it stands to go to waste if you don’t know what to do with your photographs. We generally cover the technical and aesthetic aspects of photography in our issues, as those need to be in place before you plan to do anything with your photographs. If you think you are already there, we give you some quick tips on how to exploit the monetary side of photography.

Organisations which require photographs for their projects previously had to hire a photographer for the job, but with the advent of high speed internet and global connectivity these organizations can now search the readilyavailable online stock photography databases, look for just the photographs they need, and pay a fraction of the amount they previously did to the agency to acquire them.

 
 
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Drop it like it’s hot

Every once in a while you come across surreal photographs of water droplets photos that make the viewer’s jaw drop in awe. And the chances are that you might have also come across certain techniques to shoot such photographs. In order to achieve that, you need to capture a drop of liquid, while it is dropped into a bowl or a tray of water. As simple as it may sound, these images demand a certain degree of technical skills, precision timing and a whole lot of patience.

 
 
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Golden Hours

Lighting is one of the key elements in photography. Everyone agree to the fact that no matter how good your subject is, one always needs that perfect lighting to enhance its beauty. Last month we took you through the challenges faced while shooting during midday and how to overcome them. If you tried shooting during midday and followed the steps mentioned in last month’s article, you will find it quite easy to step out and shoot with the soft light during the golden hours, since golden hours are said to be the best time in the day to capture light. Golden hours constitute the one hour after sunrise and the one before sunset, which together are take to be the ideal time for photography. 

 
 
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Nikon D7100

The Nikon D7100 is smarter than its previous counterparts, and is especially equipped to perform. Until the announcement of its launch was made some time during mid February, the D7000 took the front seat in Nikon’s mid-range stable. Nikon wanted to put forward a more serious approach towards the imaging industry, hence they launched the Nikon D7100 with advanced performance and features. The Nikon D7000 has been one of the most popular DSLR cameras for Nikon, and after three successful years of it being in the market, the D7100 is finally launched into the camera market, leaving many wonder struck with all its key upgrades. In a few areas, the D7100 is quite at par with Nikon’s latest D600.

 
 
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