SAP Media Worldwide Ltd. publishes monthly magazine for Indian Photography Industry
 
 

Past Issue : September 2016

 

In this Issue

Artistique 2016 - Round-Up
Is Photokina losing its charm?
Pro Profile - Apratim Saha
10 Tips most Professional Photographers won’t tell you
Review: Pentax K1
Geotagging
 
 
 
 
 

Artistique 2016 - Round-Up

In 2013, to celebrate World Photography Day on 19th August, we instituted and initiated the property ‘Artistique - an exhibition and contest’. We came up with this initiative to promote photography as an art form. Three years down the line, the 2016 edition of Artistique is a travelling exhibition like last year, as we are taking the exhibition to three cities in India – Kolkata, Delhi and Mumbai. Even before we started to plan the exhibition, we knew that this year’s edition had to top last year’s effort and we did just that! We asked ourselves how could we promote photography as an art form while providing young talent inspiration and the know how to do so. Banking on the previous year’s grand success, we approached Raghu Rai to exhibit some of his work for this edition of Artistique and he gladly agreed.

 
 
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Is Photokina losing its charm?

Since I can remember, the month of September every second year has a certain level of excitement and looking forward to, for it’s the month when the city of Köln, Germany hosts the biggest photographic expo in the world - PHOTOKINA. This, accompanied by some of the best festivals in the neighbouring cities like the Oktoberfest among others would build a great level of expectation, anticipation for a business cum leisure trip. But as time has passed by, and with the advent of digital ecosystem today, combined with the global economic markets, things have not just changed ever so slightly for Photokina, but enormously. I bet someone in that room is now wondering what if we had made the fair an annual affair instead of its current format? 

But while the rumours around the show shrinking further have already started circling, the GFC hasn’t helped the organiser’s situation, added by its ‘once in two years format’. The truth unfolds will only be out on the 20th of September, but the question that remains is if Photokina is really losing its charm? Think about it, as a business owner, premier journalist or a company representative. Are you not looking to visit Photokina this year? Yes, you might be scaling back from what you use to do earlier, but are you looking to completely avoid it? I don’t think so. Yes, products are now available in every market simultaneously now, which doesn’t make it that much of an incentive for a photographer or industry colleagues to visit the show like before, but even now, it still continues to be an event to reckon with.

 
 
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Pro Profile - Apratim Saha

After a headstart in photography at a young age, he made is hobby into a serious passion. Today, with over 30 years of experience, from traditional film to digital photography, he is a contributing photographer of National Geographic stock photography, Getty Images and Stocksy United, and a brand ambassador of Data Color. We spoke to photographer Apratim Saha this month, hailing from Kolkata, about his love for people and street photography.

 
 
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10 Tips most Professional Photographers won’t tell you

Have you ever wondered what it takes to make a shot perfect? Everyone has seen a lot of images which come up on billboards, advertisements, promotions, reviews, products and fashion. But how all those images have been shot is one question in mind. Professional photographers who undertake such work are definitely adept in their skills, but there are a few tips and tricks which take their photography to the next level creating, a stark difference between amateur work and real professional work. This month we shall discuss some tips to take your photography to a new level of quality. It is important to remember that along with the equipment for taking desired picture, professional photographers strictly follow their workflow. From planning till execution it’s a process that yields the results.

 
 
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Review: Pentax K1

The Pentax K-1 is Ricoh Pentax’s fi rst professional full-frame DSLR camera. The new camera features a 36 megapixel 35mm sensor, and a new PRIME IV imaging engine. The camera has an anti-aliasing simulator instead of an optical anti-aliasing fi lter, and a 14-bit RAW image recording. The camera also features Pixel Shift Resolution technology, aimed at delivering high-resolution images, and accurate colour reproduction, more detail and reduced noise. This month we tried our hands at the new Ricoh Pentax entrant, here is how it fared.

 
 
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Geotagging

Photography has become a very technologydriven industry, and this has made things easier for photographers overall. One of the new technological updates to come to the world of photography and imaging is geo-tagging. While geo-tagging is a relatively new feature, it has helped photographers to get better viewership as a whole. Geotagging has various applications on its own apart from its use in photography. Geotagging has been a major part of the recently famous game – Pokemon Go and Ingress. But for this article we will delve deeper into its application in the photography industry.

 
 
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